Labubu, the mischievous little creature designed by the artist Kasing Lung, has become an international phenomenon in the world of designer toys. Produced by POP MART, Labubu has transcended its roots as an art collectible to become a symbol of creativity, playfulness, and a thriving collector’s culture. With each new release, the Labubu universe expands, drawing in seasoned enthusiasts and curious newcomers alike. For those beginning their journey into the world of Labubu or deepening their collection, this guide explores everything from the origins of the character to the rarest editions that drive collectors into a frenzy.
The Origins of Labubu
Kasing Lung, a Belgian illustrator of Chinese heritage, introduced Labubu as part of his whimsical world of characters inspired by childhood imagination and folklore.labubu With its oversized ears, toothy grin, and quirky expressions, Labubu embodies both innocence and mischief. POP MART recognized its universal appeal and partnered with Kasing Lung to transform Labubu into vinyl figures, launching blind box series that would soon captivate a global audience.
At its heart, Labubu represents storytelling through art. Every series reflects different themes, from seasonal inspirations to collaborations with fashion, movies, and pop culture. This narrative-driven design is what makes Labubu stand out in the crowded market of art toys.
Why Collect Labubu?
Labubu has become more than just a toy; it’s a cultural statement. Collectors are drawn to the artistry of Kasing Lung’s designs, where every detail tells a story. The thrill of the blind box adds another layer, creating anticipation with each unboxing. Beyond aesthetics, the sense of community surrounding Labubu collectors fosters a global bond where enthusiasts share, trade, and celebrate their finds.
The value of Labubu figures also makes them highly collectible. Certain rare editions sell for significantly more than their retail price, making Labubu both a passion and an investment for many collectors.
Classic Labubu Series
The classic Labubu series laid the foundation for the toy’s cult following. These initial sets introduced Labubu in various costumes and moods, allowing fans to experience the versatility of the character. The “Monsters” series, for instance, was particularly beloved because it connected Labubu to creatures of folklore, adding layers of fantasy and nostalgia.
Seasonal themes also became staples of the classic series. Halloween, Christmas, and Lunar New Year editions brought festive joy to collectors, showcasing Labubu in playful, themed costumes. These classic figures remain highly sought-after, often serving as the starting point for new collectors.
Collaborations and Special Editions
Labubu’s popularity paved the way for collaborations with global brands, fashion designers, and even cultural icons. These collaborations brought fresh interpretations of the character, merging Kasing Lung’s signature style with elements from other creative worlds.
For example, fashion-inspired editions dressed Labubu in chic outfits, appealing to fans beyond the toy collector community. Collaborative releases with movies and pop culture franchises further expanded its reach, making Labubu recognizable to audiences who may have never encountered designer toys before.
Special editions are also produced in limited runs, often sold during conventions or exclusive POP MART events. These are among the most prized items in any collection due to their scarcity and unique designs.
The Allure of Rare Labubu Editions
Rare Labubu editions hold a special place in the community. They represent the pinnacle of the collecting experience, combining exclusivity with artistry. Some are rare because they were limited releases tied to events in specific countries, while others were produced in extremely small quantities.
Collectors often cite the “Chase” figures—ultra-rare variants hidden in blind boxes—as the most exhilarating finds. Opening a blind box to discover a chase edition is a moment every Labubu fan dreams of. Beyond chase figures, certain hand-painted editions directly from Kasing Lung himself have achieved legendary status. These pieces blur the line between collectible toys and fine art, commanding staggering prices on the secondary market.
The Community and Culture of Collecting
The Labubu community is one of the most vibrant in the designer toy world. Social media platforms have become gathering spaces where collectors share photos, unboxings, and trades. Instagram, TikTok, and dedicated Facebook groups are brimming with creativity, where enthusiasts display their collections in imaginative settings.
Collectors also gather at conventions and POP MART events, creating opportunities for face-to-face interactions. Trading remains a core part of the culture, as collectors seek to complete sets or exchange duplicates for figures they’ve been chasing. The sense of camaraderie in the Labubu community has been a driving force in sustaining the popularity of the brand.
Tips for Starting Your Collection
For new collectors, starting a Labubu journey can feel overwhelming given the vast number of releases. The best approach is to begin with a theme or series that resonates personally. Whether it’s the classic seasonal editions, a collaboration that reflects personal interests, or simply the figures that make you smile, collecting should always be guided by joy.
Understanding the difference between standard releases and rare editions is also essential. While rare figures can be alluring, building a meaningful collection doesn’t require chasing every rare piece. Instead, focus on cultivating a collection that reflects your personal tastes and interests.
Engaging with the community is another valuable step. Joining collector groups provides access to trades, advice, and insider knowledge about upcoming releases. Being active in these spaces not only enhances your collection but also connects you with a global network of like-minded enthusiasts.
Caring for Your Labubu Collection
Once you’ve started building a collection, preserving it becomes important. Labubu figures are made of vinyl, which can be sensitive to heat, sunlight, and dust. Displaying them in a protected case ensures longevity, while regular cleaning with soft materials helps maintain their appearance.
Some collectors also document their collection with photos or catalogs, creating a record that adds personal value and helps track growth over time. For high-value figures, investing in protective cases or even insurance may be worth considering.
The Future of Labubu Collecting
The future of Labubu looks brighter than ever. LABUBU Box POP MART continues to expand its reach internationally, with flagship stores and events popping up around the globe. Kasing Lung’s creativity shows no signs of slowing, and with every new release, the Labubu universe grows richer and more diverse.
As the market for designer toys continues to evolve, Labubu is likely to remain a cornerstone of the community. Its blend of artistry, storytelling, and collectibility ensures it will endure both as a passion for collectors and as a symbol of contemporary pop culture.
Conclusion
Labubu is more than just a vinyl figure—it’s a gateway into a whimsical universe that inspires joy, nostalgia, and community. From the classic editions that laid its foundation to the rare and highly coveted figures that fuel collecting dreams, Labubu has carved out a unique space in the world of designer toys. For collectors, it offers both the thrill of the hunt and the satisfaction of creative expression. Whether you are just starting your collection or chasing rare editions, the world of Labubu is an adventure worth exploring.